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The Simtrum team

Foundations and First Principles 

At its heart, SIMTRUM is an e-commerce platform for photonics. To set ourselves apart, we focused  on solutions that fulfilled two main criteria: cost effective, innovative products OR industry leading products that was not available yet in Singapore. We made a deliberate decision to build the SIMTRUM team with a strong technical grounding in Physics, Optics and Engineering. SIMTRUM’s first two hires were Applied Physics graduates from Nanyang Technological University and National University of Singapore. 2 years on, we now have a multi-disciplinary team from Bachelors to Professors and industrial verterans with over a decade of experience.

September 2020 Opening of New Office at 71Ayer Rajah Crescent.png

“Collaborating and Working with some of the most innovative and intelligent people developing equipment for ultrafast optics, quantum communications and more, we needed a team that could represent Singapore on the international stage. Singapore, being a research and manufacturing hub in South East Asia, would greatly benefit because of  all the innovative and cost-effective technologies can be made available, unlocking new potential.”

John Yuan Linzhu, Director

Senior Members


CEO, Co-Founder | John Yuan

MBA Business Management

12 Years Experience Photonics Business Experience


CTO, Co-Founder | Chris Liu

Ph.D. Ultrafast Optics

A*STAR Research Staff Alumnus (15 Years Experience)



Project Lead | Majid Panahandeh Fard

Ph.D. Spectroscopy

NUS Research Staff Alumnus (10 Years Experience)


Sales Manager and Advisor | Ian Bell

25 Years Industrial Experience

12 Year Directorship in Laser and Laser Marking Services

Staff Members